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UK Bans ‘Offensive’ Traditional Family Stereotypes From Adverts

The new rules for advertisers include not using “gender stereotypes which are likely to cause harm or serious or widespread offense.”The examples of violations include woman failing to park a car, a man failing to change a diaper, or adverts that imply women are bound to domestic c****s such as cooking and cleaning.Industry watchdog the Advertising Standards Authority will assess complaints against such 'offensive' ads.

https://neonnettle.com/news/78...eotypes-from-adverts

 

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