In layman’s terms, that means that local stations running the Limbaugh show by bartering ads instead of paying the syndication fee, will get the show for free for two weeks, with the ability to run their own advertising to make up for some of the revenue they’re bleeding as national advertisers flee the coup.
BTW, this might be a good time to remind you that Rush’s flagship station in New York, WABC, is NOT a Clear Channel affiliate. It’s Cumulus. You know, the guys who will soon have their own anchor show at noon, hosted by one Mike Huckabee…
Cumulus CEO Lew ****ey … says Cumulus has “seen a real opportunity” to talk about Cumulus Media-syndicated Mike Huckabee, whose daily three-hour show launches in April. ****ey says Huckabee has already signed up 110 affiliates, with the tagline, “more conversation, less confrontation.”